Funnel CRM — A Growth Story

We designed a tilted “F” mark that mimics a funnel’s shape and chose a saturated palette that jumps off social feeds. The identity now said “modern SaaS” before a single word was read.

The new homepage answers three questions in under ten seconds: what it is, who it’s for, why it’s easier than the tools you already know. Fast loading, direct copy, and above-the-fold demo GIFs replaced jargon and walls of text. Inside, we built five short solution pages (Startups, Freelancers, Real-Estate, Marketing Teams, Agencies) so every visitor immediately saw themselves reflected.

The new homepage answers three questions in under ten seconds: what it is, who it’s for, why it’s easier than the tools you already know. Fast loading, direct copy, and above-the-fold demo GIFs replaced jargon and walls of text. Inside, we built five short solution pages (Startups, Freelancers, Real-Estate, Marketing Teams, Agencies) so every visitor immediately saw themselves reflected.

Our SEO plan clustered keywords around each use-case (“real-estate CRM Pakistan”, “CRM for freelancers”). Internal links tied the cluster together; supporting blog posts and infographics answered the follow-up questions Google expects. Within three months, organic traffic had nearly tripled—and, crucially, it was the right traffic.

Motion-graphic explainers and 15-second feature reels turned the product tour into thumb-stopping snippets. A single Cyber-Black-Friday video went viral—10 million shares—and drove 9 000 paid conversions at an average cost of 35 cents.